Financial Times in cooperation with Statista reviewed and analysed innovative and fast-growing companies that are responsible for development of the European economy in the 21st century and published the list of 1000 companies, that have achieved the highest growth in revenues between 2013 and 2016.From 819 538 EUR in 2013 up to 18 573 000 EUR in 2016 – RTB House reached revenue growth of 2167%. Through 4 years the number of employees tripled from 68 to 184. Those numbers resulted in 46th position overall and 8th place amongst technology companies.
RTB House is the first retargeting company in the world to develop and implement its own technology 100% based on deep learning, for purchasing ads in the RTB model. With this tool, the firm is able to increase overall performance of retargeting campaigns by up to 50% compared to those without deep learning.Since its founding, RTB House has changed the industry. The deep learning algorithm is a real game changer, which has recently been awarded with Big Innovation Award by The Business Intelligence Group. RTB House is a global company with offices in all biggest business regions worldwide including New York, London, Tokyo, Singapore, Sao Paulo, Istanbul, Dubai, Berlin, Prague and Warsaw.
More information about FT1000 you can find here: https://ig.ft.com/ft-1000/2018/
- Authors
- Wojciech Polak
RTB House ranked as one of the fastest growing tech companies on FT1000 list
RTB House – a global company that provides state-of-the-art retargeting technology for top brands worldwide – has been ranked 8th in the tech industry in the Financial Times 1000: Europe’s Fastest Growing Companies 2018.
- Last Updated:
- Published:
See our reports, articles, guides, videos, and more.
- Published:
Your Guide to Protected Audience API
Google is coming for your cookies, and not the tasty kind lying safely in a tin in your kitchen, but the third-party ones that sit in your browser, watching, waiting, and storing all kinds of information. This has major implications, some good and some bad, for marketers and consumers alike. It also means that many of our old tools will soon become obsolete. However, you don’t need to crack open your tin of real cookies and start stress-eating yet. There are plenty of new tools on their way, one of which we’re going to get into today: The Protected Audience API.
- Cookieless World
- Published:
Food for Thought: Effective In-App Ads for Food and Beverage Brands
Food & beverage marketing is entering a new era. As the march toward mobile-first connectivity gathers pace, businesses in the food & beverage industry are starting to focus on mobile-first solutions and build engaging apps. But with competition being so fierce in the F&B space, there’s a pressing need to stay top-of-mind. In-app advertising provides an answer—with more targeted ads, brands can keep users engaged to gain an edge over the competition. Here’s what you need to know in a nutshell:
- Digital Advertising
- Published:
Privacy Sandbox Advances, Implementation Guide for SDA, First Real-Life IPA Tests
In this Media Review, you can read about how Privacy Sandbox evolved and determine how close we are to third-party cookies deprecation, find out about key learnings from the recently released SDA Implementation Guide, and see how Meta’s Interoperable Private Attribution tests went.
- Cookieless World