For industriesClassifieds


A different class of ad campaign

The classifieds industry is constantly growing, both for industry-specific portals serving automotive, jobs, and real estate, as well as horizontal sites that cover multiple categories. Each type of classifieds site requires different timing and ad personalization to be most effective. In order to tailor ads to individual users, you need a different class of technology, which is why campaigns powered by Deep Learning can make the difference.

Trusted by leading classifieds brands

Gumtree logotype
Gumtree logotype

Delivering results for classifieds brands worldwide

At RTB House, our teams are built around industries, with dedicated experts who mix tested solutions with innovations in specific verticals. With the help of Deep Learning, we get straight to the heart of the matter, so that your ad campaigns can capture the hearts of customers.


active classifieds campaigns


click-through rate


of site conversions

Average stats for RTB House campaigns within the classifieds industry

Reach the most valuable
users with Deep Learning

All industries have different challenges but they all have one thing in common: fierce competition. This is especially true in the classifieds domain in sectors like jobs, automotive, and real estate. But, gaining visibility from ad campaigns shouldn’t mean burning through budget. The best online businesses look at the return on ad spend, and effectiveness is the key metric.

At RTB House, our proprietary Deep Learning algorithms bring the most powerful analytics and targeting technology into your campaigns, so you can spend less money connecting with more high-quality prospects.


Deep Learning in classifieds. Rising to your challenge

Drive engagement through hyper-personalization

Self-learning algorithms estimate each individual user’s buying potential in real-time and deliver the right ultra-personalized ad at the right time.

Capture new audiences

Attract more buyers and sellers on any device. Shorten the purchase process by connecting more users with offerers.

Build tailored campaigns

Create ultra-flexible segmentations to meet unique goals and increase results for specific product categories.


Find out what’s relevant
for your industry

Our best-in-class creatives for jobs, automotive, and real estate classifieds.


Inspiration from specific industries

Check out active RTB House ad campaigns that are super-charging results for businesses around the world.

Multiple Retargeting Strategy Drives Efficiency and Doubles Conversions

Detailed Target Segmentation Resulted in Stronger Performance

Matching Buyers & Sellers On Mobile and Desktop via Personalized Retargeting


Take a deeper dive

We believe in the Open Internet and in sharing knowledge. Check out our industry reports and content that can empower your online and offline business.

See all resources


How to Effectively Promote Marketplaces Through Targeted Advertising



The Consumer Habits Reshaping Ecommerce



US Marketplaces Advertising and Impact Guide


Let's talk about creating
something exceptional
for your customers