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  • Digital Advertising
Authors
Allison Reiter
Published:
13 July 2026

Beyond the Media Buy: Winning the Era of Sports Fandom Marketing

Sports fandom is, and always has been, about unswerving loyalty, passion, and the act of turning up, again and again. This will never change, but today’s increasingly fragmented media environment is bringing significant changes in how fans engage, share, and spend. Any brand looking to capitalize on this new reality will need to adopt innovative approaches that resonate more deeply with fans.

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  • Published:
    3 March 2020

    RTB House Continues Innovation and Rapid Global Expansion, Ranked as One of the Fastest Growing Tech Companies on FT1000 List

    This marks the third year in a row that RTB House has been recognized as a fast-growing company.

    • Company News
  • Published:
    18 October 2019

    RTB House Places in Deloitte Fast 50 Second Year Running, Highlighting Strong Revenue and Team Growth Globally

    RTB House, a global company that provides state-of-the-art marketing technologies has been ranked 37th in Central Europe in Deloitte’s Technology Fast 50®. This marks the second time that RTB House has been recognized in the top 50.

    • Company News
  • Published:
    17 September 2019

    RTB House Appoints Aleksander Baryś as New Chief Financial Officer

    RTB House, a global company that provides state-of-the-art marketing solutions for top brands worldwide, today announced, Aleksander Baryś, a seasoned financial and operations executive, has been selected to serve as Chief Financial Officer and as a board member starting this month. In his new role, Baryś will oversee financial operations, manage global investor relations, advise and lead M&A activities and provide strategic guidance to ensure that RTB House continues forward with its fast financial growth and worldwide market expansion.

    • Company News
  • Published:
    14 August 2019

    RTB House Honored with Gold and Silver Stevie® Awards in the 2019 International Business Awards®

    RTB House, a global company that provides state-of-the-art marketing technologies for top brands worldwide, announced that the company has been named winner of three Stevie Awards from this year’s 16th Annual International Business Awards®.

    • Company News
  • Published:
    1 March 2019

    RTB House once again among the fastest growing tech companies in Europe according to FT1000 list

    RTB House – a global company that provides state-of-the-art marketing technologies for top brands worldwide – has been ranked 24th in the tech sector in the Financial Times 1000: Europe’s Fastest Growing Companies 2019. RTB House made it on to the list for the second time in a row.

    • Company News
  • Published:
    14 February 2019

    RTB House is launching Creatives Lab

    RTB House – a global company that provides state-of-the-art marketing technologies for top brands worldwide is opening a new division – Creatives Lab. The unit will develop solutions to offer clients a wider range of better performing dynamic banners for both display and video, which will also be better suited to clients’ branding needs.

    • Company News
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